privacy Archive

  • Timing is everything.  I am often reminded of a company who ran into major problems due to an early entry into location based advertising on cellphones, that users perceived then as invasive. Today, location based services are not only becoming the norm, but are also stimulating new ways to share information and fostering new applications to exploit these interests. People are sharing their private lives in attempts to increase communication and bonds with others without fully understanding the consequences of those actions.

    Privacy Pendulum: Addressing HR and Client Concerns

    Posted on May 7, 2011 | 2 Comments
    Timing is everything.  I am often reminded of a company who ran into major problems due to an early entry into location based advertising on cellphones, that users perceived then as invasive. Today, location based services are not only becoming the norm, but are also stimulating new ways to share information and fostering new applications to exploit these interests. People are sharing their private lives in attempts to increase communication and bonds with others without fully understanding the consequences of those actions.

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